Len Hightower, Ph.D.

Adjunct Professor

HighTower Consulting

Assisted Concordia University Irvine with turnaround of undergraduate recruitment efforts leading to record incoming classes and assisted in reducing Freshmen unfunded discount rate by 10%.
Assisted the University of Alaska, Fairbanks in reversing a four year decline in enrollment.
Assisted Concordia University Portland in achieving student enrollment goals and record net revenue.
Assisted Concordia University Irvine in development of strategic marketing efforts which provided clearer sense of Brand and stronger competitive position.

Pacific University

Designed and led University Strategic Planning process which engaged the faculty, Board of Trustees, President, and staff. Goals and strategies were developed that propelled the university forward with a clearer sense of purpose and distinctiveness resulting in greater enrollments and stronger market position.
Facilitated the creation and implementation of a research based Strategic Marketing Plan for the College of Arts and Sciences.
Established new enrollment strategies and processes that resulted in increased academic quality of entering freshmen and record enrollments for the University.

University of La Verne

Restructured Office of Undergraduate Admissions introducing enrollment management strategies, including optimizing institutional aid, resulting in increased quality of entering students, marked improvement in retention and graduation rates.
Initiated and chaired university-wide Diversity Task Force that increased the number of ethnically diverse faculty, staff, and administrators; developed one of the most successful Latina retention/graduation efforts in the nation; and wrote a grant funded for $500,000 that created the First Generation Student Success Program, Faculty Diversity Grant project, Minority Faculty Fellowship, and First Generation Student and Parent research project.
Successfully designed and led institutional strategic planning process that resulted in a more focused vision, substantive strategic goals, objectives, and action plans for the institution and its major academic and administrative units

Ph.D. in Education with emphasis in organizational theory and human development, January 1992, The Claremont Graduate University, Claremont, CA.
MA in Social Science, May 1980, Azusa Pacific University, Azusa, CA.
B.A. in Psychology, May 1977, Westmont College, Santa Barbara, CA.

Principal, HighTower Consulting, Orange CA, August 2006-Present
Vice President for Enrollment Management and Director of Strategic Planning, Pacific University, Forest Grove, OR, 1999-May 2006
Executive Assistant to the President, University of La Verne, CA, 1994-1999
Dean of Student Affairs, University of La Verne, 1986-1995
Associate Dean of School-Based Student Services, California State University Long Beach, CA, 1985-1986

2010 Spring-term Adjuct Professor: Concordia University Irvine. Course: Marketing for Results
2002 Spring-term Adjuct Professor: Pacific University. Course: Marketing Research

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