Emphases

Jump To:

• Finance & Accounting
• Management
• Marketing
• Sports Management

Finance & Accounting

The Buck Starts Here!

Profit, cash flow, investment, measurement, control — these are essential for businesses to succeed. Concordia offers two disciplines in this crucial part of business: Finance and Accounting. These emphases will give you the skills you need to be in demand as a professional in this imperative part of corporate leadership.

Finance studies the acquisition and use of resources for both individuals and corporations. Accountants are the scorekeepers who observe, measure, and report on the economic aspects of an organization. Finance professionals act as consultants to management helping to make appropriate financial decisions and allowing corporate leadership to assess the effectiveness of the strategies. They do this all within a context of risk management. Of course, the side benefit of this emphasis is personal wealth. You will explore:

• The time value of money — a cornerstone concept for personal wealth
• Financial analysis — the ability to evaluate a company’s strengths and weaknesses
• Investment strategies to manage your or your company’s portfolio
• Real estate acquisition
• Entrepreneurial finance for sourcing and growing new ventures
• The entire system of financial institutions

Career Opportunities

Course descriptions available in the course catalog.
View the Finance and Accounting emphases flowcharts.

Contact Info: email: tammie.burkhart@cui.edu(949) 854-8002 x 1736

Management

Get Organized!

Can you imagine any construction project, government process or organizational group that is not organized along the lines of management? About 20 percent of all paid positions are in management, and within any industry, managers are usually the highest paid. Knowing how to manage is a powerful attribute that can be learned.

If you want to evaluate the type of manager you are currently and learn skills to make you a better manager, and if you are a person that wants to make a difference in a line of work, then getting your degree in business with a management emphasis is your road to success.

Concordia’s management emphasis is a broad based program, enabling you to understand all facets of business. The courses are application oriented, allowing you to apply the theories you learn to actual business situations. You will learn strategy, operations, human relations and how to achieve ends in a legal and ethical way.

During your internship you will develop skills of planning, organizing, leading and controlling.

Career Opportunities

Course descriptions available in the course catalog.
View the Management emphasis flowchart.

Contact Info: email: george.wright@cui.edu (949) 854 8002 x 1762

Marketing

The sky is the limit when you pursue a major in marketing!

The possibilities and opportunities are vast—the demand for marketing professionals continues to grow as today’s organizations place greater emphasis on effective marketing as a means of achieving their goals.

If you choose to major in marketing you will find that your time will be dedicated to creative classes, marketing basics and advanced programs, business management, customer relations, sales and communication. You may also specialize in areas such as, international marketing, e commerce or research. At Concordia, the marketing program emphasizes the following:

• Marketing Operations
• Marketing Strategy
• Relationship Marketing
• Market Research
• Emerging Technologies

One of the main competitive advantages that differentiate the marketing program at Concordia from other schools is that the curriculum is focused on real world business applications. All courses in the program are taught with a project orientation so that students will be able to understand and apply current marketing theory to today’s business situations.

Career Opportunities

Course descriptions available in the course catalog.
View the Marketing emphasis flowchart.

Contact Info: email: carolyn.shiery@cui.edu (949) 854 8002 x 2022

Sports Management

The Ball is in Your Court!

There is unprecedented interest and growth in the health, sport and leisure industries. Sports today is a $100 billion industry in the U.S. Companies in North America spend over $8.7 billion as sponsors of sporting events. Attendance at sporting events and participation in sport activity are at an all-time high. Given the economic magnitude and pervasive nature of popular sport in American society, the need has never been greater for professionally trained sport managers.

Concordia’s Sport Management program provides professional preparation for management and leadership positions with professional sports teams, intercollegiate and intramural athletics and recreation programs at colleges and universities and amateur athletic organizations. Profession preparation is also given for careers in private and public fitness and wellness programs, sports stadiums/arenas, and the sports marketing, management and communications firms that service the larger marketplace.

The Sport Management program utilizes experience-based curriculum to prepare you to be a leader in the sport industry. Our small classes offer the instruction that challenge you to apply what you have learned into actual sport settings. We combine many guest speakers from the industry with off campus tours to provide you with cutting-edge experiences. The southern California location puts you in the best environment to learn, interact and intern with professional sports, college sports, Olympic sport training, health clubs, amateur sports, sport retail markets, sport facility management, golf venues and sport agents.

Career Opportunities:

Course descriptions available in the course catalog.
View the Sports Management emphasis flowchart.

Contact Info:  email:  curt.cattau@cui.edu  (949) 854 8002 x 1843